Territorial representation
The presentation proposes exclusive rights by country or region, always conditional on territory availability and contract approval.
OFFICIAL DISTRIBUTORS · INTERNATIONAL EXPANSION
IKER CASILLAS ACADEMY
COMES TO YOUR COUNTRY
Turn the legacy of a world champion and the 1K football ecosystem into a potential business opportunity in your market. Apply to become an official distributor.
Territorial scope, programmes and operating rights require an approved agreement; no rights are granted merely by applying.
THE POWER OF THE 1K BRAND
A CHAMPION’S LEGACY.
A GLOBAL VISION.
1K brings together the football experience and values associated with Iker Casillas, a recognisable international brand and sports-education programmes that local partners may develop in their markets.
The proposal combines the central academy’s methodology and tools with a local distributor’s relationships, recruitment and operational understanding of their country.
1
FIFA World Cup (2010)
3
UEFA Champions League titles
1.000+
Official matches in his career
4
1K ecosystem programmes
A DIFFERENTIATED BUSINESS PROPOSAL
WHAT DOES AN OFFICIAL 1K DISTRIBUTOR DO?
A local partner develops and markets the 1K sports ecosystem in an agreed territory, working alongside the central team.
Ready-to-activate ecosystem
Four complementary lines of activity: camps, Spain Academy, specialist clinics and coach education.
Local execution, central support
Combine global brand recognition, local business development and 1K team guidance throughout implementation.
INTERNATIONAL OPPORTUNITY
WHICH TERRITORY INTERESTS YOU?
The presentation sets out a selection process for distribution licences by region or country. You can submit your market for review regardless of continent.
Americas
Mexico, Colombia, Argentina, Brazil, Chile, Peru and other Latin American markets.
Europe
Selected European markets subject to review.
Middle East & Africa
Territories assessed case by case.
Asia & Pacific
Potential markets subject to distributor selection.
Illustrative markets from the presentation. Not a statement of current availability or guaranteed exclusivity.
1K ECOSYSTEM
ONE METHODOLOGY. FOUR PROGRAMMES.
A multi-line offer allows the partner to reach families, players, clubs and coaches with different products.
01
1K sports camps
Sports and recreational experiences bringing the 1K methodology to young footballers and their families in your territory.
02
Spain Academy
Recruitment of international students for training and longer programmes in Spain.
03
Specialist clinics
Focused high-performance programmes to develop technical and tactical aspects of football.
04
Coach education
Coach training and potential certification based on ICA methodology, subject to applicable programme terms.
OPERATING TOOLS
YOUR COMPLETE DISTRIBUTOR TOOLKIT
The distributor presentation includes digital, sales and support resources as part of the proposed collaboration. Access and scope are defined when the agreement is signed.
Official website
Branded digital presence in your territory.
Official app
Player management and communication.
Sales CRM
Sales pipeline and conversion management.
Marketing CRM
Lead generation, campaigns and marketing automation.
Support team
Direct access to the central team and follow-up meetings.
Marketing assets
Sales collateral and branded marketing materials.
Co-branded marketing
Strong 1K presence in partner assets.
Digital lead generation
Official web and app channels.
Commercial opportunities
Lead-sharing according to the agreement.
Ongoing support
Central team and review meetings.
WHY PARTNER WITH 1K?
A MODEL DESIGNED FOR GROWTH
A ready-made commercial framework
A consistent methodology and programme architecture rather than building everything from scratch.
World-champion brand recognition
The association with Iker Casillas gives the distributor a distinctive identity in their market.
Potential sponsorship channels
Opportunity to explore commercial collaborations with brands interested in football audiences.
Additional business lines
Cross-selling across camps, academy programmes, training and other agreed products.
HOW THE PARTNERSHIP STARTS
FOUR STEPS TO BECOMING A DISTRIBUTOR
Partnership agreement
Agree the territory, commercial scope and complete the partnership contract with the 1K team.
Onboarding and training
Train the local team, activate platforms and learn the operating model.
Planning
Define your territory, target groups, schedule and launch programmes.
Launch
Launch activities with support and performance reviews from the 1K team.
BECOME A PARTNER
WANT TO BE AN
OFFICIAL DISTRIBUTOR
IN YOUR COUNTRY?
Tell us about your business, experience and the territory you want to develop. We will review your profile and arrange a meeting to discuss the opportunity.
Commercial contact: i.rodriguez@gotogo.es
The contact details above are included in the distributor presentation.